Within my group made up of Elliot Wright, Conor Luxford, Lawrence Salisbury and myself we decided on an idea of mine to do a wood's scene with a father and son figure in it to show the past of the main character and add the enigma into it what you will realize later in the film. The group then added on to it to make it into a Action/Thriller, with the sub genre being a spy theme and we made the enigma a Compact Disc what the father would slide into the bag of the child later to be the main character of the film. We start off with a shot of London through the tree's to give it an urban feeling as we are about to go deeper into the wood's but also to show the setting off the film. We then go into the scene, where the CD will be slid into the bag whilst the child is sidetracked, the parent then tells the child to run and the parent then gets chased by the unknown figure through the woods, this adds to our Genre of Thriller. At the end of the scene there is a mini fight scene what could have been built on with more shots but this gives our genre of Action in to the film as well.
Part 2 - Who would be the target audience for your film?
When discussing with our group, we thought that the Action/Thriller film genre would be more appealing to males as males seem to enjoy fast action paced films with violence and explosion more to the females who watch movies. The age rating would be 15+ and we feel it would be the right age for anyone that age or above to see it as it would have everything like a James Bond/Bourne Identity film would and a lot of people seem to love films like that from the age above.
Part 3 -What kind of media institution would distribute your movie and why?
As a group whilst in the process of filming we decided after thorough research into film distributors that we would choose universal as our main distributors after competition with other firms such as Touchstone and Newline Cinema. Universal was chosen as the distributor for our film as they are the chosen favorite to distribute films in our chosen genre category as in previous films like the Bourne series which was a strong point as off the target audience and company.
Part 4 - In what way does your media product use, develop or challenge forms and conventions of real media products?
Narrative
Our title sequence could be considered successful in the expectations from real media products, in which way of coming across to the viewer in a realistic way. We use the idea of a flash back to which the viewer will realize it is in the full movie version to drag the viewer into the action from the start and this is a great way to grab the attention. We also use the enigma code very early into our sequence, to make the viewer question what has happened and be curious to what the possibilities could be to the chase, the disc and the capture.
Genre
Off which is does not first make it apparent what genre the film is, within half way through the viewer would realize the action/thriller side to it. The dark mysterious man, the upbeat music, the chase and the struggle against the capture show's the genre well.
Camera, angles, shot movements and positions
The main camera angle within our title sequence is a side shot, to show the chase scene off. We also use a handheld camera shot to show the first person view, movements of pan and tilts within the scene. I feel that if we had more space, time and equipment we may have been able to add upon to the side shot's and other shots used, but we did well for what we had.
Typography
Personally I never agreed with the Typography, the professionalism of the first typography with the names is very bland and is too small, defiantly for the main actor’s names. For a film you need a standout/easy font to read, so this does not help. This also includes the font for the title ENCRYPTION, I felt the typography was ok but would not be good enough for promotion or the film personally as it's not the easiest to read at a quick look.
Sound
I think the sound works well with the piece overall. The slow paced start to the upbeatness to when the chase scene happens seem to fall perfectly even thou the soundtrack was recorded before the editing process and main filming was happening. The sound of crows was added by Elliot and gave it an edge but it is to be questioned if it really gave stronger affect to the work.
Part 5 - How does your media product represent particular social groups.
Camera, angles, shots and movement
The camera shots we include would go well into the social side of Britain with shot's of London from the start and the dark cloudy surroundings. If this was a Hollywood film then many Americans would not be interested into a film shot in London and would expect more sunny surroundings. They would also like more dynamic shots and angles.
Editing
Our editing within our sequence would be suited to those who would like a fast paced action movies with chase scenes and a bit of suspense and mystery towards it. It is easy to follow what is happening from the minimal editing but questioned on to what is actually happening.
Sound
The soundtrack used is a good one who likes the rush of adrenalin whilst watching a chase scene, it is effective alongside the sound of crows giving it a powerful effect as they give a thought of danger and death which could happen as of the bad luck of crows.
Mis-en-scene
An audience who likes to be able to question what is happening and add pieces together would like this, with the meaning behind the enigma and how it is shown. With the dark settings of the woods it leaves a question if something bad is about to happen and then the clothing's being similar it is hard to understand who is the good guy and who is the bad guy, so this helps later on in the full film.
Part 6 - How did you attract/address your audience.
Do you think you reached your target audience?
In my own opinion I think we reached our target audience but maybe not as well as we could if the story was easier to follow.
What did you include when planning your production that you thought would appeal to your target audience?
When in the process of planning, we decided it on what sub genre it was going to be to collide with our Action/Thriller theme. We looked at successful films at spy films like 007 and the Bourne series came out on top, we also decided to finish it on a cliff hanger as the film would then go into the future in the full length feature. We felt that this would add great effect as it would want the viewer to watch more.
Using some quotes how did this appeal and why?
When our title sequence was first premiered to an audience it received was mixed opinions but all points were valid.
Positives - Good use of sound, good location, good enigma and good typography.
Constructive Criticism - Crows go on to long, bad soundtrack, typography.
We looked into the feedback as a group and made the edits necessary including shortening the crows in the background, we did not edit the soundtrack as it was only one persons comment whilst others thought it fit well and worked with the scene especially with the build up. The typography was edited slightly but not by much.
What was less successful?
The least successful point was the crows, after editing off it from not being in the whole way through we resulted the problem and moved on to the next fault.
How could work be improved?
I feel that the work could have been improved with time, angles, shots and thoughts into certain shots.
Part 7 - What have you learnt about technologies from process of constructing this product?
Myself I have learnt skills all across the side of editing to filming whilst doing making our product "Encryption". I learnt about skills on Final Cut Pro on an Apple Mac computer, recording on Logic Pro and using effects whilst hooking a guitar or bass guitar up via an i02 box and filming skills using a camcorder with a DV tape and tripod on the bottom for movement.
Part 8 - What did you feel you have learnt in the progression from it to the full product?
Over the whole process of the making of our product, I have learnt many skills in filming, editing and planning. I feel it went well but with the experience from our mistakes we could make an even better one now, learning from our mistakes. I feel if we was all in on certain days, put more hard work in to making the film, editing, planning and the other resources needed in making the product we would be able to upgrade its potential.
